Does Your WordPress Website Need an Updated Theme?

When working as a WordPress website designer, keeping your WordPress website updated with the newest themes available is an important idea. Not only does this gives a fresher overall look to your website, but it can also give your website the ability to use plugins that could have become incompatible [...]

2019-09-19T05:17:36+00:00By |WordPress|0 Comments

Why Potential Customers Trust a Professionally Designed Contractor Website

As a contractor, you want to present your business as professional and trustworthy. One of the first things your potential customers will come across is your website. The impression that the website leaves on them will determine if their interest will increase or get lost completely. A high converting website [...]

2019-09-06T19:20:18+00:00By |Web Development|Comments Off on Why Potential Customers Trust a Professionally Designed Contractor Website

How to Personalize User Experiences to Retain Customers

Authoritative brands don’t put their sales first. Instead, they prioritize customer experiences. They research their markets thoroughly, observe competitors, segment audiences, and create buyer personas to learn more about their customer groups. What separates them from average brands is a deep understanding of their customers and the personalized experiences they [...]

2019-08-22T16:11:58+00:00By |Digital Marketing|Comments Off on How to Personalize User Experiences to Retain Customers

How to Successfully Outsource Your SEO

Search Engine Optimization, or SEO, has become the lynchpin of digital marketing strategies. When done right, SEO can boost the performance of your content, your page, and even your website, so you receive a high rank on Google. In the digital age, when e-commerce businesses create a marketing plan, they [...]

2019-08-21T18:38:44+00:00By |SEO|Comments Off on How to Successfully Outsource Your SEO

How to Start Marketing Your Jewelry Business Online

After a short decline during the economic recession, the jewelry business made a speedy comeback and is now more profitable than ever. According to a McKinsey analysis, annual global sales are at about €148 billion, with a prospective growth to €250 billion by 2020. These numbers paint the picture of [...]

2019-08-21T18:39:18+00:00By |Jewelers|Comments Off on How to Start Marketing Your Jewelry Business Online

How to Install WordPress Manually On Any Host?

Can you name me one particular platform that has succeeded in overcoming the misconception that traditionally belies it? Any guesses? WordPress! WordPress operates on open-sourced software, allowing its users and developers to heavily contribute to the platform. Put down your pitchforks, hardcore WordPress users – it’s time to talk about [...]

2019-07-25T00:08:07+00:00By |WordPress|Comments Off on How to Install WordPress Manually On Any Host?

12 Ways to Quickly Grow Your Jewelry Business

Let’s face it. Growing a jewelry business requires considerable effort. It may be very challenging at the beginning, but the good news is that it’s possible. Scaling a business means understanding various aspects of the company, from how to create awareness for your brand to dealing with sales, to generating [...]

2019-08-21T18:27:02+00:00By |Digital Marketing, Jewelers|Comments Off on 12 Ways to Quickly Grow Your Jewelry Business

Tools To Measure Your Marketing KPIs

What do you think makes a company’s digital marketing strategies successful? How do they measure if their business’ marketing performance is doing great or not? Do you have any clue?    That is the reason why Key Performance Indicators (KPI) are here to help you understand what part of your [...]

2019-09-06T18:50:40+00:00By |Digital Marketing|Comments Off on Tools To Measure Your Marketing KPIs

Is SEO Going to Be Relevant Beyond 2020?

Search Engine Optimization is a continually evolving force in the online marketing stratosphere. The days are long gone where you could overhaul your digital strategies to rank a website in just a couple of weeks using different keywords, stuffing the blog post and embedding backlinks. Google has consistently altered its [...]

2019-09-06T17:58:58+00:00By |Digital Marketing, SEO|Comments Off on Is SEO Going to Be Relevant Beyond 2020?

How to Create a Multilingual WordPress Website Using Translation Plugins

Creating your website has become more straightforward than ever before. Accessible CMS platforms such as WordPress have become the industry standard in terms of user-friendly UIs and a plethora of customization and digital marketing options on offer. One such instance is the ability to translate your website into numerous languages [...]

2019-09-06T19:28:03+00:00By |SEO, WordPress|Comments Off on How to Create a Multilingual WordPress Website Using Translation Plugins

Not Sure Where to Sell Jewelry? Start Your Own E-Commerce Store

There is one kind of accessory that never goes out of fashion—jewelry. Since the dawn of time, human beings have used different elements to adorn themselves. If you enjoy making or sourcing jewelry, getting into the jewelry business is a good idea.   With jewelry, you have a product that [...]

2019-07-22T20:45:48+00:00By |Jewelers|Comments Off on Not Sure Where to Sell Jewelry? Start Your Own E-Commerce Store

3 Ways to Drive Sales to an Online Jewelry Store with Social Media

If you’re not using social media, you’re missing out on a lot of things, including fun time with friends and family and interesting tidbits from around the world. But being a marketer, you’ll miss something even more— leads, traffic and sales you could be getting via social media. MarketingChart’s research [...]

2019-07-17T03:36:23+00:00By |Jewelers, SEO|Comments Off on 3 Ways to Drive Sales to an Online Jewelry Store with Social Media

8 Ways to Find Winning Products for Your Dropshipping Store

Dropshipping is the process of fulfilling an order through a third-party retailer’s website. It is like circumventing the retail supply chain since the retailer does not need to have a warehouse. What he does is place the order to the manufacturer or wholesaler, who will then fulfill it and send [...]

2019-07-16T02:40:27+00:00By |Digital Marketing, Shopify|Comments Off on 8 Ways to Find Winning Products for Your Dropshipping Store

Why Your Web Copy Needs To Be More ‘Show, Don’t Tell’

Glitzy visuals are eye-catching and important as a result. Videos pick up a lot of engagement and keep people around. Podcasts are spectacular for building expertise. This is all true, but it’s copy that runs the web. All of those elements can be stripped away, and most websites will still [...]

2019-07-15T17:02:04+00:00By |Digital Marketing, SEO|Comments Off on Why Your Web Copy Needs To Be More ‘Show, Don’t Tell’

4 Ways SEO Can Help You Manage Your Online Reputation

Bad stuff happens, even to great companies. Sometimes even a simple mistake can cause a volley of angry comments and cause a miniature disaster when it comes to your digital reputation. But once your business' negative reviews get a hold of the first page of Google Search results, you'll need [...]

2019-07-15T17:00:56+00:00By |Digital Marketing, SEO|Comments Off on 4 Ways SEO Can Help You Manage Your Online Reputation

Best Fashion WordPress Themes: Top 14

Fashion remains an avenue of expressing individuality. Our choice of fashion enables us to distinguish between one another and help us find similar likes. This idea holds true even for these best fashion WordPress themes. When starting any site that deals with fashion, establishing a brand of your own is [...]

2019-07-15T16:59:57+00:00By |WordPress|Comments Off on Best Fashion WordPress Themes: Top 14

How to Create a Subscription Website Using WordPress: Step-by-Step Guide

Are you planning to create a subscription website? Great going! For a long time, webmasters had been relying simply on affiliate or advertising revenue to monetize their content. However, over the past few years, the subscription model has become quite popular. Subscription websites let website owners make money by allowing [...]

2019-09-06T19:28:27+00:00By |Web Development, WordPress|Comments Off on How to Create a Subscription Website Using WordPress: Step-by-Step Guide

Best Gaming WordPress Themes: 10 Spectacular Templates for your Site

There are a lot of gamers nowadays, and as you probably know, many games are now downloaded. If you want to start your gaming website, you need to make it good-looking, multi-functional and user-friendly. Our team at Scepter Marketing, a local web agency, has put together a list of the [...]

2019-07-15T16:55:10+00:00By |WordPress|Comments Off on Best Gaming WordPress Themes: 10 Spectacular Templates for your Site

7 Ways to Maximize the Profitability of Your e-Commerce Business

Being an e-commerce seller can be a lot of fun. You can easily test out new products and move in fresh directions without needing any external validation. One thing it’s never going to be, though, is easy. There’s so much competition out there that you have to scratch and claw [...]

2019-07-15T16:53:53+00:00By |Digital Marketing, Shopify|Comments Off on 7 Ways to Maximize the Profitability of Your e-Commerce Business