Web Design – Ann Arbor MI2023-09-11T09:10:08-04:00

Number One Web Design Company servicing Ann Arbor, MI

Pretty much anyone can make a website these days, but we make websites that help your organization get more business, streamline processes, and deliver needed information to customers quickly.

Does your current website do that? If not, get in touch with the best web design company servicing Ann Arbor, MI!

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Web Design for Businesses in Ann Arbor, MI

Convert Visitors into Customers

What Are Your Goals?

Having a website is not just about having an online presence. People seek the benefits that come with an outstanding website and a well-executed digital marketing strategy for their business. Our initial approach involves comprehending what ‘results’ signify for your company and the objectives you have established.

Furthermore, our goal is to gain a thorough understanding of your customer base, recognizing the effective techniques you already employ to attract them. Through strategic planning on how to leverage your website, we can establish you and your company as industry leaders, ultimately attracting a larger portion of your target customer demographic.

So what should your website be doing for you?

  • Getting visitors to call or email you?
  • Helping customers set appointments or book you or your services?
  • Making information accessible to your visitors quickly?
  • Directing customers to join your newsletter or follow you on social media?

We want to help you put your website to the perfect use for your business.

Graphic and Web Design

After establishing your brand story, our team immediately begins designing creatives that are specifically tailored to meet your company’s unique requirements. We kickstart the process by developing wireframes, which serve as the foundation for your website’s layout and structure. These wireframes then evolve into comprehensive web design mockups, providing a glimpse of your website’s final appearance and atmosphere.

In addition to website design, we also specialize in creating various graphics that ensure a seamless and consistent experience for your customers across different online platforms. Our expertise includes crafting social media banners that perfectly align with your brand’s aesthetic and messaging. These banners are carefully customized to effectively engage your audience on various social media platforms. Additionally, we design ad banners that promote your products or services across multiple online advertising channels, maintaining a cohesive visual representation of your brand.

To enhance user experience and drive conversions, we create visually captivating landing pages that perfectly align with your brand story. These landing pages are specifically designed to capture leads and encourage specific actions from your website visitors.

Moreover, we take pride in crafting visually appealing email newsletters that maintain consistency with your brand’s identity. These newsletters aim to engage your subscribers, offering them valuable content while driving traffic to your website or promoting your products/services.

Overall, our team ensures that every graphic we create for your brand seamlessly blends together, providing a unified experience for your customers across the digital landscape. By maintaining a consistent visual identity, we help reinforce brand recognition and build trust with your target audience.

Website Development

After finalizing and approving the mockups, we proceed with the development of the website, diligently conducting tests and retests to ensure the proper functioning of every component. Our commitment to transparency enables us to promptly make any necessary adjustments along the way.

We also specialize in creating responsive web designs that adapt seamlessly across various devices and screen sizes. With the increasing use of smartphones and tablets for browsing the internet, it has become essential for businesses to have a website that provides a consistent and enjoyable user experience on all platforms.

Our talented team of designers and developers are well-versed in the latest technologies and design principles to ensure that your website not only looks stunning but also functions flawlessly on any device. By adopting responsive web design, we help your website be viewable to a wider audience, improve user engagement, and ultimately drive more conversions for your business. Trust us to deliver a visually appealing and user-friendly website that is optimized for any screen, providing an great experience for your visitors no matter which device they’re using to browse the web.

With our Ann Arbor, MI Web design services our ultimate goal is to deliver a website that exceeds your expectations and leaves you highly satisfied.

Search Engine Optimization

After the launch of your website, our Search Engine Optimization team takes charge of ensuring that your site is easily found by your target audience when they search for the products or services you offer, resulting in a smooth and effortless discoverability.

Once you have gathered all the necessary elements, such as a skillful web design, a unified brand identity, and a consistent flow of traffic from search engine results, the next crucial step is to seamlessly integrate them to boost sales and profitability.

Think of conversion optimization as the expert choreography that guides a complex dance, with web design, SEO, and branding as the individual dancers. Neglecting to prioritize conversion optimization would lead to your efforts falling short just when you are about to achieve remarkable success!

Make Life Easier with Integrations 

Partner with our dependable web design company in Ann Arbor for a reliable and trustworthy collaboration. Our ability to utilize integrations makes our web design and development services highly efficient and effective. With expertise in various areas including CRM integration, social media platforms, email automation tools, order management software, and more, we can customize your workflows and systems to perfection. Rest assured that our commitment is to ensure smooth operations for your business.

INTEGRATIONS logos updated

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Our Marketing System Can Help You…

Browse Our Recent Web Designs

  • awaken church logo
  • grace exploration logo
  • isle revive logo
  • collaborative logo
  • design rides logo
  • diamond emotions logo
  • press castle logo
  • studio m logo
  • AWAKEN Church

    AWAKEN Church is authentic place, and as such, they wanted to a website that showcase that authenticity. Video was the perfect medium to do that, so we coordinated with a local video producer to create several videos to use on their website and on Facebook.

    awaken preview
  • Grace Exploration

    Explorer, world traveler, author, and speaker, Kevin DeVries is a one-of-a-kind guy who helps men reinterpret the pain that they have experienced in life so that they can see the destiny and the glory that they were born for. Scepter Marketing had the great privilege to create a new, powerful brand for Kevin’s non-profit organization called Grace Explorations.

    The brand, like the stories Kevin tells in his talks, needed to call the audience out into the unknown, into adventure. Once the brand was created, we reorganized the content from his previous site, and laid it out with imagery to match the brand and Kevin’s goals. It turned out beautifully! We continue to maintain the site for Kevin so that he can focus on doing what he loves.

    sceptermarketing 2 03 1
  • Isle Revive

    Recently acquired by a new owner, Isle Revive was in serious need of a upgraded, professional look to represent the heights to which their brand hoped to reach. Our designers went to work on crafting a new design which they loved. The results you can see for yourself!

    isle revive preview
  • Collaborative

    On the cutting edge of 3D modeling for large-scale construction projects, Collaborative needed updated branding and a website to showcase their work with hospitals, universities, and large commercial building projects.

    sceptermarketing 2 21
  • Design Rides

    A local auto accessories shop that needed a serious face lift so that their site would represent the level of work that they do with vehicles.

    4 07
  • Diamond Emotions

    Diamond Emotions is jewelry manufactuer who wanted to empower their customers to more easily display and sell their products. We worked with them and over a dozen of their customers to build a method of syncing 1000+ inventory pieces from the manufactuer site to the customers' sites. We also worked with their in-house designer to develop their website.

    diamond emotions preview
  • Press Castle

    One of our internal projects, the goal of PressCastle.com is to bring together every WordPress theme on the internet into once place to make them easily searchable based on their types and feature sets. So far, we have collected nearly 20,000 themes from over 300 websites and over 1300 authors and have organized them so that they are accessible to visitors.

    PressCastle.com has been featured on some of the largest WordPress industry blogs from WPTavern to DigWP. We believe it represents our expertise in being WordPress experts as it demonstrates our commitment to WordPress and its community.

    sceptermarketing 2 10 1
  • Studio M

    A professional photographer in Lansing, MI, Studio M needed not only a face lift, but a much more accessible, functional site. We worked with them to do just that!

    studio m preview

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Web Design, Ann Arbor, MI