What Is the Amazon Marketplace Web Services (MWS) API?
MWS stands for Marketplace Web Services. These are a set of APIs (application programming interfaces) which give sellers the ability to retrieve data and manage most of the operations that can be done through Amazon Seller Central programmatically. These APIs can be used for a variety things such as:
- Pulling inventory reports from and pushing inventory quantities back to Amazon
- Pulling orders from and pushing shipping information back to Amazon
- Changing prices, handling times, or stock quantity on items on Amazon
- Managing advertising campaigns
- Pulling reports of many types
What Are Amazon Marketplace Web Services Good For?
Some real-world applications for using Amazon’s MWS APIs include things like:
- Warehouse Management Software (WMS) that ties into Amazon to automatically list items or update stock quantities as items are brought into the warehouse.
- Multi-channel fulfillment software that keeps inventory in sync between multiple sales channels such as Amazon, ebay, Shopify, or point-of-sale systems.
- Dynamic repricing based on competition with other Amazon sellers or elsewhere on the web
- Advanced reporting to more easily see sales velocity, profits, etc.
Overall, the MWS APIs are most often used to automate manual processes and to streamline workflows which can greatly reduce overhead costs and save hours of time.
What Can Amazon Marketplace Web Services Do For Me?
If you find yourself repeating tasks related to inventory, orders, advertising, or reporting, then developing a web application using the Amazon MWS APIs could drastically improve your productivity by helping you streamline your business.
How Can I Get Started Using Amazon MWS?
In order to use the MWS API, you will need two things:
- You’ll need a development team capable of building your application using MWS (that’s us!)
- You’ll need to generate your MWS API Keys which you can do from Seller Central which you can do by going to Settings > User Permissions.