Open-Source E-Commerce Platform Magento: A Primer2017-12-13T08:23:06+00:00

Introduction to Open-Source E-Commerce Platform Magento

There are several contenders out there right now for online shopping and e-commerce platforms. Most people setting up their online business want something clean and easy, so they can focus on selling and not designing. Could open-source e-commerce platform Magento be the one to suit your needs?

With so much choice out there, how do you know what you want? Would you rather have something simple that you put together with point-and-click? Do you know how to code and you’d like to be able to dive into the guts of your site and fashion it that way? Here at our local web agency, Scepter Marketing, our team has crunched the numbers and looked at all the options on your behalf. For those who like getting their hands a little dirty, open-source e-commerce platform Magento might be the best option.

What is Open-Source E-Commerce Platform Magento?

Magento is an open-source e-commerce platform written in PHP language. This means that it’s written in code that’s free to modify and customise. This is why open-source e-commerce sites are so easy to customize. Open-source e-Commerce platform Magento is an online alternative to Shopify that you can set-up to sell your products or services.

It originally released in 2008 but its current version, Magento 2.0, was released on November 17, 2015. Compared to Shopify, Magento is the kind of product for people who like to tinker under the hood. It is intended for those with some coding experience and who want to customize their experience in a detailed way. If you have some coding experience and want to be able to fine tune your website and your customers’ experience, open-source e-Commerce platform Magento might be the choice for you.

How is Open-Source E-Commerce Platform Magento Different From Shopify?

One of Magento’s pros is that you can add and apply coupon codes and special deals from the get-go, while on Shopify that’s extra. It also allows for an unlimited amount of listings right from the start, whereas Shopify will let you start with 25 items until you go up a price point. You can then get unlimited Shopify listings. Magento doesn’t offer as many payment gateways as options for your customers, but you can add more via third-party apps.

Like Shopify, Magento offers many customizeable options, like themes and templates. There is a wide variety of free themes from which to choose. Magento’s premium themes can cost as low as $1, which is an advantage against Shopify’s higher prices.

We Are Open-Source E-Commerce Platform Experts

If Magento looks like the option for you, but you’re unsure how to start, give us a call. Scepter Marketing has experts that can walk you through the set-up process, ensuring your site looks great. In addition, we are capable of designing custom themes to suit your needs.

We can work with you on every website-building step so that it looks exactly the way you want.